So, it was indeed a publicity stunt. Gog.com will be relaunched later today, finally out of beta.

At the time of writing there are a few youtube videos telling us what to expect. The site doesn’t actually look all that different, just re-organised a bit. So being cynical you have to wonder if there was much point to their little hoax, or if it was worth pissing the fans off. Although they did drop some heavy hints that they weren’t disappearing off the face of the earth. Anyway the important bit is, gog is still around and still delivering DRM-free games. Which is great.